Content Management

Content management (CM) is the process for collection, delivery, retrieval, governance and overall management of information in any format. The term is typically used in reference to administration of the digital content lifecycle, from creation to permanent storage or deletion. The content involved may be images, video, audio and multimedia as well as text.

Content Management

Content management (CM) is the process for collection, delivery, retrieval, governance and overall management of information in any format. The term is typically used in reference to administration of the digital content lifecycle, from creation to permanent storage or deletion. The content involved may be images, video, audio and multimedia as well as text.

Content Management Courses

Description

Welcome to the only class you need to learn how to use content marketing to grow your business and brand. From coming up with great content ideas to creating marketing funnels that actually turn strangers into customers, this course covers it all. After taking this course, you'll know the exact steps to creating, publishing, and promoting content to achieve any of your goals. This content marketing course is based on the instructor's own experience using content marketing to grow his own 7-figure business. What you learn will be actionable, realistic, and easy to start on any budget for any type of business. This content marketing course covers it all, and if you put into practice all of the techniques taught in the course, you should have a professional marketing system that helps your business grow. You can also use these skills to get a job in the booming digital marketing space.

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Description

Learn how to get more customers in this definitive course on B2B copywriting and content marketing. Master the art and science of copywriting to push people down your funnel to become active, paying customers, instead of just “leads”. Learn how to generate pipeline revenue and serious financial results instead of inflating vanity metrics, such as captured “emails” that never convert into paying customers.

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Description

This is the ultimate course on B2B digital marketing, where you will learn the strategies and nitty-gritty tactical details of acquiring business customers cheaply and quickly through digital marketing and modern social media marketing. The primary benefit of this course is learning how to acquire customers cost-effectively. However, in the process of teaching you how to demand generation and lead generation, you’re also going to learn a lot about B2B marketing strategies and high-level, long-term planning and digital brand-building.

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Description

Master high-performing cold emails and email marketing. This course entails various ways to get your hands on a great email list and the 6 big tips for writing effective, persuasive cold emails. You will learn how to achieve open rates of over 50% and how to boost your clicks and responses. You will better understand how to change people’s minds using certain copywriting words.

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Description

Get fast results from LinkedIn advertising in this new, groundbreaking course from a veteran marketing executive with a top-tier MBA with LinkedIn advertising experience since 2011. You will learn how to generate leads and solve critical problems from a veteran marketing executive who has been advertising on LinkedIn for over a decade. He will be providing you with lots of real examples of LinkedIn campaigns he ran for multiple companies, and explain why they were successful. You will eventually be able to replicate them at the end of the course.

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